Investor Presentaiton
Domestic CVS Operations Strategy
Regional tailored response for Hokkaido.
Local
characteristics
(Aug 23-)
Larger number of household housewives
Vegetable assortment
COVID pandemic led to increased demand
for vegetables as cooking ingredients
Vegetable sales rollout test (Shonan area).
and families
Frequent home drinking
Highly price-conscious
Processed meat
Delicatessen
250
(multi-pack)
(large pack)
(%)
-Shonan area
200
-Nationwide
ポテトサラダ
4パック
Sausage steak
(4-pack)
Potato salad (300g)
150
100
顔が見える野菜
SEVEN&I HOLDINGS
**30%*7
BAN YAN BE
Vegetable sales rollout test (since Oct 2020)
Aug 30 week
2
ごぼうサラダ
50
Salt-reduced bacon
(4-pack)
Burdock root salad (210g)
Jan
Jun
Nov
Apr
2020
2021
Ito-Yokado's rollout of "vegetables with traceability
(visible link to production areas)"
Processed meat sales YOY%
7-Premium
-Hokkaido Nationwide
Delicatessen sales YOY%
-Hokkaido -Nationwide
110
110
(%)
(%)
Rollout started in Saitama
and Kanagawa areas
100
100
Approx.
1,700 stores
90
90
(week) Aug 16 Aug 23 Aug 30 Sep 6 (week) Aug 16 Aug 23 Aug 30 Sep 6
(Since week of Aug 30 2021)
Ongoing verification and
expansion of sales floors.
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