Investor Presentaiton
Early trend identified in 2010, aspiration to create 5-7 communities across
India
2010
2011-12
Extensive market
research,
benchmarking
and business
feasibility studies
undertaken
Entry strategy
finalized
Antara Senior
Living
incorporated as
100% subsidiary
of Max India
Dehradun
finalised as the
first Community
location
Project work
commenced
ANTARA
-Կ--1us tinul talis
•
•
2013-16
Antara brand
launched
Launch of
experiential
studios at Delhi
and Dehradun
Construction in
full swing
Nearly 40%
apartments sold
2017-18
Best in class
Dehradun
Community
operationalised
Started looking
for growth
opportunities in
Delhi-NCR
Entered into
asset lite
arrangement
with Noida based
developer
2019-20
63% of
apartments sold
at Dehradun
2nd Community
~Antara Noida
launched,
encouraging
response
Future Growth
strategy in place
2021-present
91% of
apartments have
been sold at
Antara Dehradun
as of Q4FY22
73% of
apartments
under phase 1
have been sold
at Antara Noida
as of Q4FY22
Capex planned
for three new
communities
(Gurgaon,
Mumbai/Pune
and Bangalore/
Hyderabad)
•
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21
N MAX
INDIA
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