Investor Presentaiton
2
INSIGHTS
OUR AI DYNAMICALLY IDENTIFIES BEHAVIORAL
INSIGHTS IN DAYS VERSUS MONTHS
AiAdvertising
=
Personas Clusters
ORGANIZATION
Texas First
WORKSPACE
All Workspaces
Alignment
Contacts
28,395
Product Adoption
100
Data
Personas
Overview
Clustering
* Creative
Activation
Campaigns
Performance
80
60
Companies
5,676
Late Adopter
Early Adopter industry Professional
Persuasion
The data in both sections provide a "prescription" on the order and priority of the messaging your
prospects are likely to respond to. Below are a few examples
Comparison is commonly associated with high strategic thinkers and those who plan ahead. Comparison
contrasts the qualities and benefits of your product versus your competitors. Provide empirical data.
competitive analysis, and reference your own achievements especially if they are awards and the
recognition of others that matter.
Self-monitoring i
situation. Try cates this prospect is keen to measure the impact of your product to their personal
"how it
y creating a costs savings calculator so prospects can calculate for themselves "h
works" and directly measure the personal impact and how you'll improve their lives directly
Personalization indicates that a prospect responds to being addressed as an individual. Treat them like a
person and focus on the relationship. They reward you did your homework on them as a unique
individual
Cooperation These people care about contributing to the relationships, especially when there is a group
activity that improves the product for everyone. Offer trials and demos that allow them to test the product
but focus on incorporating their (and others) feedback to produce an even better product. They'll want to
Modeled insights
39,747
100
Equivalent Man Hours
1,079,010
MEASURING PRODUCT RELATIONSHIP
We categorize prospects into different segments, based
on their interest in examining your product or brand
We'll recommend and supply several marketing campaigns
suggestions for each segment to optimize engagement
and conversion based on their p
heir profiles; you would talk
differently to someone who is an "Innovator" with
professional expertise and insights, versus a "Late
Adopter that is more price-sensitive and less likely to
engage in your beta
We will track the outputs of your campaigns and refresh
your data so that you can track if any prospects move to a
new stage of the curve, but more than likely prospects will
remain where they are
authority
commitment
suggestion
40.00%
30.00%
20.00%
10.00%
self monitoring
reciprocity
- Overall
Brand Innovator
Influencer Celebrity
comparison
Influencer Writer
-Early Adopter 1
-Early Adopter 2
competition
Late Adopter 1
-Late Adopter 2
consensus
praise
cosperation
Q
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