WPP ESG Presentation Deck

4 INCENTIVES: ALIGNING MANAGEMENT WITH SHAREHOLDERS RETAINING KEY PEOPLE, DRIVING COLLABORATION ESG MEASURES REDUCED MAXIMUM AWARD FOR DIRECTORS AND CLEARER ALIGNMENT WITH OWNERS 1. As a % of base salary ● ● 1,600 key executives awarded WPP Stock Plan. Awards vest three years after grant 42,000+ employees eligible for WPP share option plans (2019: 38,000+) Agency leads now partly remunerated on WPP performance Diversity, equity and inclusion goals included in incentive plans for senior executives for the first time in 2021 Carbon reduction targets in incentive plans for Executive Directors from 2021 CFO and CEO 2021 STIP includes plastic targets Measured by Maximum opportunity¹ Normal award levels¹1 Performance period Shareholding requirement¹ 2017 EPS, ROE, Relative TSR 975% CEO: 600%, CFO: 300% 5 years CEO: 600%, CFO: 300% 2020 onwards 1/3 ROIC, 1/3, Adjusted FCF, 1/3 Relative TSR 400% CEO: 350%, CFO: 300% 3 years with 2 year holding period CEO: 600%, CFO: 300% 62

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