DraftKings Results Presentation Deck
2 DFS DATABASE PROVIDES IMMEDIATE SOURCE OF
ONLINE SPORTS BETTING AND GAMING USERS
CROSS-SELL ACROSS DRAFTKINGS' OFFERINGS IN NEW JERSEY
We have a 4MM + unique paid user database
Our "single account" platform creates a
seamless user experience across offerings
As evidenced in NJ, we have proven cross-
sell capabilities that magnify customer
engagement
DFS paid user database across 43 states
creates a significant base for future OSB
and iGaming users as new states go live
4MM + Unique Paid User Database
Note: OSB and iGaming database figures reflect paid users from OSB launch in August 2018 through September 30, 2019.
DRAFTKINGS
DAILY FANTASY
-140k NJ DFS Database...
-30% cross-sell rate
DRAFTKINGS
SPORTSBOOK
... with ~42k now
playing OSB
~50% cross-sell rate
DRAFTKINGS
CASINO
... and ~20k who play
all three products
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