Arla Foods Consolidated Annual Report 2021
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Arla Foods Consolidated Annual Report 2021 / Strategy / Good Growth 2020 prepared us for the future
GOOD GROWTH 2020
PREPARED US FOR THE FUTURE
Contents
Summing up Good Growth 2020
One year ago we concluded our Good Growth 2020 strategy. Despite
Covid-19 and other unprecedented external impacts throughout the
strategy period, Good Growth 2020 delivered above expectations on
all four target KPIs, and continued to guide and support our business in
2021, a gap year between two strategical periods..
With the strategy we strengthened our competitiveness and our
international presence, and we structurally improved the quality of our
business by shifting volumes from low margin private label and industry
sales into our higher margin branded retail and food ingredient business.
As a response to unforeseen external impacts on our business, including
depreciation of currencies, especially GBP and SEK, and the unstable fat
and protein prices, we launched our savings and efficiency programme,
Calcium, in 2018 to accelerate the Good Growth 2020 strategy.
In 2019, we launched our new sustainability strategy, which focuses on
improving the environment for future generations, increasing access
to healthy dairy nutrition, and inspiring good food habits. As part of this
strategy we defined clear pathways to reduce our carbon footprint and
set ambitious, science-based reduction goals.
KEY ACHIEVEMENTS
Strategic branded volume
driven revenue growth
4.5%
Brand share
49.3%
Target 2021:1-3%
Target 2021: 50%
STRUCTURAL SHIFT IN BUSINESS
(percentage of revenue)
60%
Non-branded revenue
50.7%
International share
24.1%
Target 2021:23.5%
CO₂e emission reduction,
SCOPE 1 AND 2
Non-branded revenue
25%
CO₂e emission reduction,
SCOPE 3 per kg of milk
and whey
66 Our new strategy Future26 is largely
built on the learnings and results from
Good Growth 2020, while the lessons
from the global pandemic are also
reflected in our strategic thinking. 99
40%
Branded revenue
49.3%
Branded revenue
Baseline: 2015
Science Based Target
2030: - 63%
2014
2021
7%
Baseline: 2015.
Science Based Target 2030: -30%
> Read more about our Sustainability strategy
Read more about our Cacium programme
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