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Investor Presentaiton

Improve Profitability (Rebuild Growth and Innovation Strategies) (4) Create new close range tourism (pursuing micro-tourism) A new Hiking from the Railway Station app that makes hiking easy Release the Hiking from the Railway Station app, which for day-trip walking events based around railway stations enables non-face-to-face registration of participants, course searches, and entry into prize competitions Promote a transformation in purchasing style Consider the launch of free passes, such as passes within Tokyo wards, that can be used through Mobile Suica All brunches arrange the rallies that customers can attend any time Getting new customers with the make use of JRE POINT ■Use Off-Peak Points and Repeater Points to entrench new commuting styles STATION WORK-linked campaign based on accumulated points ■Encourage railway use through point-reward measures that combine specially planned IC tickets and the use of station buildings ■Point discount campaign for green car (600pt on usual ⇒ 500pt on campaign) Boost the demand of occasional users through Repeater Points 10回達成で 五貨1回分 ポイント還元 JRE POINT 11回以上のご利用で 10回を超えると 毎回運賃の10% ポイント還元 • Start the service at shared office ⚫JRE MALL, station building, etc. S STATION WORK JRE MALL ARM 9 www.w JR JR-EAST Images of screen Goshuin rally at Ōme Line and Itsukaichi Line 44* 青梅驛 START! New Style GREEN CAH Scene at Green Car atré atré STATION WORK Station building 17
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