VITALITY® Product Portfolio and Market Growth
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Export Market: USA
Power Iron + Organic Spirulina
The global iron supplements market was valued at US $3.02 billion
in 2015, and is expected to reach $6.3 billion by 2025
VITALITY has selected the United States as the first market for
export due to the proximity, size and cultural similarities to Canada
The Company will target sales in the West Coast (Washington,
Oregon and California) with a population of over 50 million and
GDP of 3.1 trillion USD (Country Economy, 2018). FDA regulatory
and initial market research, including pricing and key distributors
has been completed
The company will enter the market with its focus on its award
winning product: Power Iron + Organic Spirulina
VITALITY completed the Trade Accelerator Program (TAP) with
Export Canada in May 2018 and expects to make an
announcement in the near future on the US market
37% of all Global Iron
Supplement Sales are in
North America.
In 2015, Global Iron Sales
were $3B, by 2025 they will
grow to $6B USD.
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