Investor Relations Highlights
2
Multiple Brands and Products
Catering to All Consumers
Diverse product portfolio catering to a
broad customer base and different customer tastes and needs
Positioning
Value for Money
Mass Market
Affordable Premium
Lucky FRESCA 555 BLUE BAY KAMAYAN Century Century
TUNA
QUALITY
Marine
7
TUNA
Lucky
Meat
7 WOW! 555 Shanghai
Luncheon
Meat
Argentina Hunt's
Swift
Milk
Home Pride KAE
ORO
Angel Birch Tree
B
Birch Tree
FORTIFIED
COMPANY PORTFOLIO AS
OF END 2019
Coconut,
3%
Milk,
14%
219
SKUS
Meat,
36%
Full Cream Milk Powder
Marine,
47%
SIGNIFICANT BENEFITS OF A MULTI-BRAND,
MULTI-PRODUCT PORTFOLIO
•
•
47
Catering to a broad customer base through multiple brands
and capturing a larger share of the consumers' wallet and
stomach through multiple segments and products
Increased bargaining power with suppliers and distributors.
Diversification of risk and facilitate brand consolidation playView entire presentation