Employee Activism: From Risk to Asset

TRUST IN LEADERSHIP, PURPOSE AND MISSION ARE IMPORTANT TO INVESTORS Percent who agree, among U.S. investors I must trust a company's Board of Directors before making or recommending an investment I must trust a company's CEO before making or recommending an investment I must have trust in a company's mission and/or purpose before making or recommending an investment Somewhat agree 95 Strongly agree 64 96 64 2021 Edelman Trust Barometer Special Report: Institutional Investors. Q2. Please indicate the extent to which you agree or disagree with the following statements regarding trust.. Shown T2B Agree and T1B Strongly Agree. Base: United States n=100 97 65 Edelman 35 35

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