Albania: BPO Industry Profile
Albania's strengths lie in its capable young workforce that are challenged by
lack of scalability and targeted export promotion
Strengths
Multilingual capabilities & young population
Stable & one of the fastest growing Europe economies
3rd Least expensive across 38 European Countries
Investor Friendly-ranked 8th globally in "Minority
Investor Protection"
One of the most easily accessible countries in the
European region as per visa and work permit rules
Among the most economical near shore BPO
destinations
Weaknesses
Lack of talent pool scalability
BPO sector is largely fragmented and comprises of
small enterprises
Lack of BPO sector specific support
Lack of unified outreach to the buyer and the
investor community globally
High call tariffs as compared to other destinations
Utilities including broadband are
comparatively less affordable
U 12
Albania can be a "partner" nearshoring.
destination for more matured locations
Given its multilingual capabilities, it can focus on
exporting BPO voice and non-voice services to other
countries such as Germany, France and UK
To take advantage of the present finance and
accounting talent, the service providers can focus on
exporting more transactional processes such as F&A
The country also has budding export capability in
digital processes such as block-chain technologies
Opportunities
Albanian
ΒΡΟ
Industry
export is largely dependent on telemarketing
and contact support for Italy
Italy has also introduced a legislation that allows
customers to choose the country of call's origin
which might deter some of the customers to choose
Albanian call centers
Since Albania is not yet a member of EU, importing
services from Albania may be a concern for some
clients
Challenges
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