Earnings Presentation - Q4FY23
Enhancing GTM capabilities to capture demand
&
Everyday great execution
Improving daily visit calls.
Improving productivity of calls.
Increase DSM effective coverage
☐ Improved penetration in urban towns.
·
•
Rural Activation & Coverage Expansion
Rural town expansion
Improved quality of Town Coverage in Rural
RURAL Sales Force Automation
Geo-tagging of Outlets in all categories
Visibility of Rural Coverage: Orders
addressed from SFA
Route optimization
Using tech to determine sales beat, optimizing
the daily market route
Pilots have demonstrated significant reduction
in distance travelled, improving salesman
productivity
Distributor Segmentation
Classification of existing distributors based on
their buying patterns and financial
parameters
• Identify distributors at risk and take corrective
actions to retain them
adani
wilmar
fortune
edible oils and foods
For a healthy growing nation
.
Outlet Level Insights
Identification of similar potential outlets
based on purchase patterns
Earnings Presentation - Q4FY23View entire presentation