Air Canada Rouge - First Five Years
Path to Global Champion
Financial
Stability
Pension
solvency
surplus
Record financial
results
•
CTP / CASM
•
reduction /
lower debt
Labour
Stability
Long-term
agreements
with all major
unions
•
Record liquidity
level
• Improved credit
ratings
Increased
flexibility and
cost certainty
•
Fleet
•
•
Modern wide-
body fleet
Seat
densification
Swing capacity
Narrow-body
fleet
replacement
(737 MAX and
Airbus A220-
300)
Network
& Hubs
•
Extensive &
expanding global
network
Geographically
well-positioned
hubs & efficient in-
transit facilities
processes
Air Canada
Rouge
Competitive
cost structure in
leisure markets
• Provides
flexibility to
swing capacity
between
markets &
seasons
Customer
Engagement
.
Improved
•
Regional
Feed
Diversification
(Jazz, Sky
Regional, Air
Georgia, EVAS)
•
Improved
competitive cost
structure at
Jazz
customer
experience
Award-winning
products &
services
Launch of new
loyalty program
Investments in
technology
Solid foundation allows Air Canada to leverage its unique competitive advantages
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