Nigeria FinTech Landscape - Impact Assessment
Nigerian FinTech landscape - key messages (1/2)
The Nigerian financial services space represents
significant opportunity for FinTech
FinTech in Nigeria are gaining traction by
addressing customer pain points across the value
chain and attracting significant funding in the
process leading to an increasing focus on driving.
financial inclusion
The financial services landscape is attractive with banking in Nigeria accounting for
over $9bn in value pools
However, most consumers today face with significant pain points:
-
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Access to services
Affordability
Ease of use and products and user experience
A combination of unmet needs and increased tech penetration creates opportunities for
FinTech to grow in Nigeria
FinTech activity is concentrated in consumer segments particularly payments and lending
with increasing activity in savings & wealth management. However, gaps exist in MSME
lending, insurance and pensions.
FinTech are mainly located in Lagos with limited presence in Abuja with most employing
B2C models
FinTech in Nigeria have evolved from the early players- FinTech 1.0 focused on B2B to
the emergence of FinTech 2.0 players focused on niches and the recent emergence of
FinTech 3.0 players orchestrating ecosystems
These FinTech are addressing critical customer pain points around access, affordability
and ease of use of financial services which have historically hindered financial inclusion
Investors have been attracted to the growing innovation in FinTech with over $1bn
invested over the last 3 years
Customers are also increasingly adopting FinTech products particularly the youth &
affluent segment
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