Investor Presentaiton

Market Problem / Current Solutions • What's the problem or unmet need you're solving? • Clearly show the pain of the problem or convey the strong need that is currently unfulfilled. Don't just say it! You can't create demand (usually only market leaders can) • Current Solutions = Current Problems and/or Significant Inefficiencies? • Biggest competition = Status quo, changing customers behavior, even if old systems are inferior, they exist everywhere, you don't "Solve your clients' number-one problem", Cyrus Massoumi, CEO of ZocDoc. Not their 4th or 10th problem. What keeps them up at night or really really bothers them? 9

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