SpringOwl Activist Presentation Deck
Unnecessary Yahoo Perks Total Half An Instagram
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All Yahoo Employee's receive a free iPhone
For Marissa Mayer's one year anniversary at the company, she gave away 12,500 Jawbone UPS (where she is a
board member)
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Earlier this year, Yahoo was the main sponsor of the Met Ball Gala for $3M to which only Mayer and a couple of
Yahoo executives attended¹
IPhone 6
= $9.3M
SpringOwl!
Asset Management LLC
WEDD
EDS Dr
JawBone UP
≈ $2M
Met Ball
$3M/Yr
M
Yahoo also sent Mayer by NetJets with a handful of Yahoo execs to attend Davos. Yahoo was a major sponsor. The
only other Internet company sponsors were Google and Facebook which are 100x the size of Yahoo's core
business. Total costs were estimated between $1 - 2 million. What was the business case for the Met and Davos?
Mayer provides free food for Yahoo's workforce. In Sunnyvale, it's catered by the Uber-Luxe and organic Bon
Appetit. At 1.5 meals a day per employee, Mayer's perk has cost $450M over 4 years. That's half an Instagram right
there.
M
The world's largest start-up? What start-up do you know that would spend $108 million a year of free food?
Source:
1. www.nytimes.com/2015/05/fashion/will-the-met-gala-make-fashion-love-vahoo.html
2. SpringOwl Asset Management LLC
Free Food
$450M
Davos
$1-2M/Yr
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