LiveChat Financial Results Presentation

Jan 2019 50 00 75 Apr Jul 100 Oct 125 KPIs LiveChat (in USD) Jan 2020 Apr Jul nnu Oct initial ARPU ARPU supported by: ARPU new pricing model and higher sale price, - upselling, structure of churn (customer churn higher than MRR churn). Jan 2021 23 23 Mar и *Initial Sale ARPU (or Avarage Sale Price) is the average MRR of new customers at the moment they convert to a paid account).

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