2020 Annual Results
2020 ANNUAL RESULTS
PERFUMES & COSMETICS
KEY FIGURES
In millions of euros
⚫ REVENUE
Organic change
2020
2019
LVMH
- 23%
- 22%
5 248
6 835
⚫ PROFIT FROM RECURRING OPERATIONS
- 88%
2020 ANNUAL RESULTS
2020
2019
Parfums Christian Dior
80
683
9
LVMH
10
PERFUMES & COSMETICS
2020 HIGHLIGHTS
Across the industry, sharp reduction in purchases by international travelers and in
makeup; maintained selective distribution and limited promotions; development of
skincare and progress of online sales
| PARFUMS CHRISTIAN DIOR
•
•
•
Good resilience thanks to iconic lines and strength of innovations
Improved Q4 especially in China, Japan and the US
Strong acceleration of online sales, especially in China
Successful launches of Miss Dior Roses N'Roses, J'adore Infinissime and new Rouge Dior
| GUERLAIN
•
Outstanding performance in skincare, especially in China
Continued exceptional growth of Abeille Royale and Orchidée Impériale lines
⚫ Success of Aqua Allegoria collection in perfumes
| OTHER BRANDS
Good performance of makeup Prisme Libre for Parfums Givenchy
⚫ Benefit particularly impacted by suspension of services in stores
Development of digital communication and online sales for Fresh
Launch of Fenty Skin
.
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