Sustainability Report 2020 slide image

Sustainability Report 2020

Portobello's Strategies The JundiaĆ­ distribution center started operations in 2020 Portobello The accelerated digital transformation of our times is also reflected in the spe- cification and shopping experience at Portobello Shop. Brand presence on social media focuses on inspirational, technical and educational content in addition to tools for project execution. Archtrends, a platform showing refe- rences and trends, leads the way for architecture professionals. At the stores, digital presence not only streamlines quotation and purchase processes, but it also has a surprising effect with its design and specification tools. The wide reach of the retail chain, the diversified portfolio to create a complete solution and the support provided to end customers are the reasons why logistics is one of the brand's most important du- ties and competences. Portobello Shop has a domestic network of distribution centers to service all cus- tomers directly and believes that their ex- perience with the brand begins at inspira- tion and goes all the way through to when the product is delivered. At the forefront of the group's strategy, Portobello Shop pilots an integrated re- tail model that allows the brand to have control over the entire chain, from raw materials to sales to end consumers, and provides the foundations for envisioning the evolution from a manufacturing facility with a store chain into a store chain with a manufacturing facility. Sustainability Report 2020 31
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