2013 Annual Report
BUSINESS
PERFORMANCE
MORE THAN
2
MILLION
NEW CLIENTS
SIMPLICITY
TO GROW
A simple bank, with a close relationship
with its clients is the formula to grow
and conquer the market.
The Santander Research Team working at Torre Santander
67%
GROWTH IN ACQUIRING REVENUES
In 2013, Santander's business strategy in the two large
segments the Banks operates in (Commercial Bank,
Wholesale Bank) was to continue to be a simple bank
with a close relationship with its clients, whether SMEs,
large-sized corporations or clients in any income bracket.
This strategy, associated with a revamping of areas,
processes and internal technologies implemented in
the last couple years, is in line with the growth with
sustainability guideline.
53,221
million active cards
Santander
Select Units
61
Card
Revenues
+14%
SOCIAL AND ENVIRONMENTAL FINANCING
The concession of loan for projects and initiatives
by companies that encourage sustainable development
is one of the Bank's focus and one of its main tenets in
the country. In 2013 Santander provided approximately
R$ 2 billion in loans focused on this objective; among
these, highlights projects such as eco-efficiency in the
production line, energy efficiency, water consumption
and sustainable constructions, to name a few.
SOCIAL AND ENVIRONMENTAL FINANCING
(individuals + corporate) (R$ million)
1,218
2,270
1,988
2011
2012
2013
SOCIAL AND ENVIRONMENTAL LOANS
CORPORATE (breakdown by purpose)
17%
0.9% 0.03%
21%
0
33%
Waste Reduction and Treatment
29%
Sustainable Construction and Remodeling
Energy Efficiency and Renewable Energy
Cleaner production
Corporate Governance
Efficient Water Consumption
The social and environmental credit facilities
are divided into three main groups: Retail SMEs,
Corporate (large-sized firms, with revenues in excess
of R$80 million), and Agribusiness.
In the SMEs the main products available are CDC
Sustentável (Sustainable Consumer Loans), to purchase
machinery and equipment that promote efficiency
in water consumption or waste treatment; and the
Giro Sustentável, with focus on construction, projects,
consulting and certification in search of efficiency
in energy or water consumption and management.
Santander Financiamentos also has special facilities such
as the CDC Acessibilidade (acquisition of equipment for
disabled people), CDC Energias Renováveis (Renewable
Energy) and CDC Produção e Processos Mais Limpos
(Cleaner Production and Processes).
In the Corporate segment, the Bank offers customized
solutions with products and services for individual
projects and clients. The main focus for the Bank's
operation in this segment is energy efficiency and
renewable energy projects, including treatment and
management of water and/or waste, and sustainable
civil construction, to name a few.
In Agribusiness, Santander offers special facilities
such as the Linha ABC - Agricultura de Baixo
Carbono, for sustainable agriculture and cattle
raising techniques; BNDES Moderagro, for projects
that fit into the Programa de Modernização da
Agricultura e Conservação de Recursos Naturais
(such as tracing systems and soil recovery); and
BNDES PSI - Bens de Capital, focused on the
purchase of machinery and equipment for farming
with increased energy efficiency that contribute
to the reduction of greenhouse gas emissions,
to name a few.
70 Annual Report 2013
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