Casper Investor Presentation Deck
A Significant Market
Opportunity for Casper
Sleep is the Third Pillar of Wellness
and Represents a Large
Opportunity
Sleep
$432bn¹
Nutrition
$702bn²
Fitness
$595bn²
Wellness
$432bn
Global Sleep Economy Addressable Market¹
G!
Ambience Optimization³
$9bn
Bedroom Furniture
$106bn
Pillow³
$15bn
☆
Airplane Sleep Accessories³
$1bn
CPAP Devices
$25bn
Bedding³
$98bn
Mattress
$81bn
Y
Pajamas ³
$32bn
Pet Sleep³
Pet Beds &
Pet Medicine, $5bn
Sleep Supplements
$18bn
$79bn
US Sleep Economy TAM¹
Current Casper Categories³
Sleep Technology
Tracking Devices
$15bn
Sleep Services
$11bn
สูง A
Medical Diagnostic
Services & Devices
$15bn
с
(1) Per Frost & Sullivan "Global Total Addressable Market (TAM) Assessment for the Sleep Economy," which was commissioned by the Company in 2019. Travel, Hospitality, and Healthcare represent commercial applications within The
Sleep Economy. (2) Per Global Wellness Institute: 2018 Global Wellness Economy Monitor. (3) Pillow and Bedding fall under Casper's "Soft Goods" product category. Ambience Optimization falls under Casper's "Connected Sleep"
product category. Pet Sleep, Airline Sleep Accessories, and Pajamas fall under Casper's "Accessories and Third-Party Products" product category. "Current" references data as of 6-30-2021.
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