SUSTAINABILITY REPORT 2021

SUSTAINABILITY REPORT 2021 DIGITAL TRANSFORMATION The Portobello digital ecosystem and the ongoing digital transformation have the customer as their central objective. Technology is present in all environments and points of contact with the brand. The main pillars of this process are: Robust structural systems A consistent, solid and flexible technological foundation to support the operational and transactional challenges for all the group's business units. An adequate technological structure is essential for a fluid and frictionless experience for the customer. Integration platform A dynamic view of business needs and tools demands an environment prepared to integrate and constantly adapt to the context. Cloud strategy Data storage and access must be easy and secure. Artificial intelligence Information generating value for the customer and the business. A new form of constant learning in the evolution of the customer experience. Technology made for people Portobello is bracing itself for an era in which technology will be invisible and the design and innovation experience increasingly personalized. It believes that machines should adapt to people and not the other way around. The Portobello way of being and the differentiators must also be part of the brand's Digital Ecosystem. כ Portobello MESSAGE FROM THE CHAIRMAN PORTOBELLO STRATEGY GOVERNANCE THE REPORT SUSTAINABILITY AT PORTOBELLO SOCIAL ENVIRONMENTAL ECONOMIC GRI CONTENT INDEX 56

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