Global Beverage Trade and Company Overviews
NARTD* New Zealand non-alcoholic beverages growing well, driven by juices and other flavoured beverages;
Australia still the largest market, but E/SE Asia emerging (particularly Japan and China)
NZ NARTD EXPORT VALUE BY TYPE
US$; m; 2005-2015
NZ NARTD EXPORT VALUE BY DESTINATION
US$; m; 2015
$149
10Y CAGR
10Y ABS
$92.7
$16.8 $3.5
$41.4
CAGR
7%
$7
$10
Mineral water
11%
+$5
Soft drinks
-14%
-$35
Japan
$18.0
$110
$4.
$80
Other flavoured bev.
30%
+$75
Australia
$83.7
$77
USA
$16.0
$3
$57
China/HK
$11.6
$45
$10
$35
Other juices
13%
+$24
$6
$24
$10
$14
$14
$17
Apple juice
2%
+$3
2005
2010
2015
AGGREGATE GLOBAL EXPORT GROWTH
US$m; 2005-2015
$17,528
CAGR
5%
$14,715
CAGR
8%
$8,764
2005
2015
Juice
$8,390
CAGR
3%
Soft drinks
Other unsweetened
$2,402
$1,751
Water
Other flavoured carbonated
Other Pacific
$9.0
Australasia
Canada
5 N America
$0.8
EXAMPLE PRODUCTS: KARMA COLA Co.
2015
*NARTD = Non-alcoholic ready-to-drink (industry term)
Source: UN Comtrade database; photo credit (fair use; low resolution; complete product/brand for illustrative purposes); Coriolis classifications and analysis
KARMA
00
5
8709
LEMMY
lemonade
Other
Other E/SE Asia
$11.8
E/SE Asia
CORIOLIS
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