Investor Presentaiton
Mad Paws Holdings Limited - Pre-IPO / Listed Equity
Mad Paws is Australia's leading pet services technology platform with 110k+ paying pet customers, 25k+ pet carers and 3k+ subscribers
Overview
Thesis
Sector
Information Technology
E-commerce
Australia
Industry
Location
Investment Date
Dec-20
Current Market Cap
A$50m¹
Board representative
Mike Hill
Share Price Since Listing
MAD PAWS
7.7%
(4.2%)
• Mad Paws is Australia's #1 Pet Services technology platform, which has built a marketplace
connecting over 110,000 paying pet customers with 25,000 pet carers, along with ~3,000
active subscribers for its Waggly and Dinner Bowl services
• Mad Paws is exposed to the fast growing pet industry in Australia, with an estimated TAM of
+$13bn (2). Mad Paws had a GMV of $12.6m in FY21, growing 24% YoY
• The Mad Paws founding investors and senior leadership team have a successful track record
with online marketplace and ecommerce businesses including Spreets, Airtasker, Marley
Spoon, AWS and Vice Golf
• Mad Paws successfully acquired the dog treats and toys subscription business Waggly in June.
2021 for $3m, expanding its subscription business and leveraging its existing customer base
Timeline to IPO
Dec 20
Jan 21
Bombora's seed-funded Special Purpose Acquisition Company (SPAC) Arugam
Holdings Limited raised $5.6m through a pre-IPO convertible note
• Simultaneously, Arugam completed a scrip-for-scrip acquisition of Mad Paws Pty
Ltd (Mad Paws)
• The capital raising was well supported by institutional investors and Bombora co-
investors, providing a solid day 1 register
Bombora led IPO preparations immediately post convertible note raising
• Mad Paws completed its IPO book build in Feb 2021 and successfully listed on
the ASX in Mar 2021
• Mad Paws listed at a market cap of $42.9m at $0.20 per share, which closed at
$0.24 on the first day of trading
• Bombora continues to hold ~16% of Mad Paws with Mike Hill on the Board
• Mad Paws currently has a market capitalisation of $50.5m at a $0.23 share price
0.28
0.26
0.24
0.22
0.20
0.18
0.16
при
m
0.14
0.12
0.10
Mar-21
Apr-21
May-21
-ASX: MPA
Jun-21
Jul-21
Aug-21
Sep-21
Today
-ASX Small Ind. (rebased)
1.
2.
12
As at 30 September 2021.
Animal Medicines Australia, Pets in Australia (2019): A national survey of pets and people.
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