Investor Presentaiton
Principles in Supply Chain Analysis & Design
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Building Competitive Supply Chain Capabilities
Building competitive supply chain capabilities requires understanding the unique advantages of each location being considered
Site location studies go deep into country risk, customs and duties, logistics costs, capabilities, and capacity
For companies looking to establish trade in the Caribbean and South America, Puerto Rico enjoys significant supply chain advantages in the Caribbean
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Country Risk: Superior rule of law, US defenses, and use of the US dollar for financial transactions virtually eliminates country risk
Trade Efficiency: No customs or duties for inbound cargo from the US mainland; ample FTZ areas allow imports without immediate entry cost
Geographic Advantage: Centrality to the Caribbean market means short trade routes to many other island economies
Geographic Advantage: Puerto Rico is also well placed to service South American demand for North American shippers
Transportation Links: Frequent sailings and adequate port capacity ensure security of supply
Workforce: Specialized skills, especially in pharma and chemical production mean that Puerto Rico can support production and distribution
For Puerto Rico, the challenge is finding companies that have these unique needs
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Competing in the broader market where these factors are less important will not be a winning strategy
Instead, Puerto Rico must focus on companies that can clearly benefit from the Island's unique capabilities
Competitive Requirements (Choose: 1 Superior / 1 Advantaged/2 Parity)
Companies build their
supply chains to create
differentiated
offerings and drive
competitive
advantage. This
example shows a firm
that sets different
supply chain goals for
each of its sales
channels.
SEABURY
MARITIME
Performance Category
Channel →
International
Wholesale
Reseller
Solutions/End
Users
Delivery Reliability
Responsiveness/Speed
Flexibility
Cost
S
P
P
S
P
A
S
P
P
P
P
↑
A
A
Working Capital
Д
P
P
Stocking Policy Implications
Concentrate on
managing unreliable
lead-time items; hold
more safety stock
Concentrate on
managing long lead-time
items; hold less safety
stock
Concentrate on
managing long lead-
time items; hold more
safety stock
Concentrate on
managing unreliable
lead-time items; hold
more safety stock
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