Q4 FY20 Investor Presentation
Unique Synergies
Cross-leveraging between consumer & enterprise platforms
CL
educate
CONSUMER
ENTERPRISE
Brand recognition
across learning life
cycle
Multi-monetising of
same customer at
various stages of life
Using same
infrastructure at
different times of day
and year for high ROI
CL initial brand contact
when she is in school....
G. K. PUBLICATIONS
Publishing division
Career
Launcher
Test Prep Platform
Cross sell publications to captive test prep/tutoring
base
Indirect advertising for test-prep/tutoring in
publications
...She then meets us
in college for test
prep or experiences
our research
services...
...And then again in
the workplace...
ACCENDERE
Enlightenment Guaranteed -
Institutional R&D platform
for schools/colleges
ā KESTONE
Corporate Marketing
and manpower services
Use Accendere to form tie-ups with
schools/colleges and cross sell tutoring/test
prep services
Gain student mindshare early through
research projects at schools, can be later
leveraged to cross sell test prep services
Leverage corporate network of Kestone
to arrange industry partners for
research projects at schools
undertaken through Accendere
Corporate network to aid student
placement services in B2B
Q4 FY20 Investor Presentation
29
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