Investor Presentaiton
Mexico City: We spent time with children and adolescents
who are part of Fundación Pro Niños de la Calle I. A. P. and
those who will participate in the project La Cima de tu vida,
described below.
los niños no son de la Calle, son n
Athziri Soto
Associate
Sustainability report 2019-2020 Mexico | 43
Mónica García
Specialist
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Photo Marathon for Cruz Rosa
"Un Día Rosa" consisted of buying T-shirts with an awareness
message about the fight against cancer in women and a photo
session in order to join the global network that promotes the
fight against this disease.
This activity involved 50 volunteers from our Monterrey office. In
addition, with the donation to obtain the T-shirts, we contributed
resources to Asociación Cruz Rosa, the association organizing the
event that supports women with cancer and their families.
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The context created by the health contingency of COVID-19
provided us with the opportunity to implement online
volunteering in such a way that our Community Service Program
was not disrupted. To do this, we work closely with the
association Voluntarios México, made up of experts in corporate
volunteering with companies and organizations.
For one month, 42 volunteers supported five associations through
online activities. These activities consisted of generating content
for social networks, producing communication, and training
materials, creating corporate presentations, translating, providing
training, and writing articles for the beneficiaries, to mention a
few examples.
The associations supported are:
• Descubrieron al Ser a Través del Conocimiento A. C.
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La Cima de tu Vida
This educational program seeks to develop positive behaviors
among young people living on the streets and thus transform
their living conditions. We joined this purpose through donations
and volunteer actions. In total, we participated in two outings
that consisted of walking and climbing with 40 children and
young people from Fundación Pro Niños.
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Fomento Educativo Intercultural A. C.
• Fundación AVU
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Juntos por la Niñez, Mi Casita A. C.
• Virtual Volunteering "Shortening distances"
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Resiliencia Social y Comunitaria A. C.View entire presentation