Playboy SPAC Presentation Deck
* Transitioning the Business Model from Licensing to
Owned & Operated
PLAYBOY 2020
16
LICENSING MODEL
.
Historically focused omnichannel licensing business
model
. ~70% of Playboy's licensed products are sold online
More than 3,000 physical retail points of sale
95% renewal rates with licensees, 7+ year tenured
contracts
Leading Men's Apparel brand in China; huge growth
opportunity in Women's & adjacent categories
MISSGUIDED M
PEACE, LOVE AND FASHION
PACSUN
GOLDEN STATE of MIND
$28M in retail sales between Missguided and
PacSun collaborations in 2019
O&O EXPANSION
• Transition into an O&O platform to capture greater
share of $3B global consumer spend against the
brand
.
Geographic expansion in U.S., EU and Asia
Captures more revenue per unit sold and generates
valuable consumer data and insights
Organic social marketing and influencer reach
drives efficient customer acquisition
Walmart
♥CVS
pharmacy
Secured distribution for sexual wellness
product offeringsView entire presentation