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Investor Presentaiton

Route to market THIS SLIDE HAS BEEN DEVELOPED TO EXPLAIN JTI'S PERFORMANCE TO OUR INVESTORS. IT IS NOT INTENDED TO PROMOTE THE PURCHASE OF OUR PRODUCTS. Manufacturers 87% Traditional 6% Distributors Wholesalers / Cash&Carry Hyper/Supermarkets SOB 7% 0.1% Gas and organized convenience Leisure / HoReCa M ➤ Approximate number of outlets: 386,000 ➤ Traditional channel is a key volume driving channel Share of hypermarkets and supermarkets is constantly growing Source: JTI estimate JTi 36

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