Strategic Expansion and Growth

Pulse by Prudential End-to-end health and wellness platform Engage Trusted advisor and navigator - helping individuals achieve their personalised health and wellness goals Al assessment and triage Lifestyle management and wellness Telemedicine consultations and medicine delivery Chronic disease management babylon क PRUDENTIAL Health records Hospital navigator Enrich customer 3 offering through data & Al Al learning loops drive ability to enrich customer propositions 1 Drive revenue streams Engagement through Pulse drives revenue streams through tailored solutions pulse Onboard pulse' Broader customer segments, access points and offerings Direct to customer offering of bite-sized cover Customized packages, products and 3rd party service offerings ■ Modular products with subscriptions and fee for service ■ Lead generation for Pru agents with virtual face-to-face fulfilment ■ White-labelling on partner platforms to drive data enrichment and create network effect Digital onboarding VICTRAC by Prudential doc DOCTORONCALL Fulfilment End-to-end frictionless services In-app wallet for seamless payment Advanced claims experience 24/7 online customer servicing Single app for customers & distributors 2 Deliver operating leverage Integrated service platform, modernizing customer experience and driving scale efficiency 8

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