Zegna Investor Day Presentation Deck

CAPITAL MARKETS DAY OUR TRANSFORMATION IS WORKING THE NEW ZEGNA CUSTOMER JOURNEY DATA: GLOBAL boutiques 2023 ytd • TRIPLE STITCH IS OUR RECRUITER >30% OF FIRST PURCHASERS ZEGNA • OUR SUPERPOWER. ONE TO NE OUTREACH > 50% OF REVENUE COMES FROM OUTREACH • MTM - THE BEST IN CLASS SERVICE • TOP OF THE PYRAMID CUSTOMER THAT SPEND 50K HAVE GROWN 63% >60% OF YEARLY SPEND (HIGHER POTENTIAL CLIENT) NSUMERS OUTREACHED SPEND >2X% RETENTION IS 68% BORN IN OASI ZEGNA RETENTION OF THESE CUSTOMERS IS 89%

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