Investor Presentaiton
gm
DENAU Ha
GMC
Customer Demand Drives Growth
U.S. Premium Trucks grow from a niche to a centerpiece
• Highest-ever penetration of AT4 and Denali: 70% of GMC Sierra HD sales;
.
nearly 50% of Sierra LD sales; more than 74% of Canyon orders
~75% of Chevrolet Tahoe and Suburban sales are premium trims
(RST, Z71, Premier and High Country)
• 56% of Chevrolet Colorado sales are Trail Boss and Z71,
with top-level ZR2 now arriving at dealers
30% of Chevrolet Silverado sales are off-road focused trucks
(Z71, Custom, Custom Trail Boss and ZR2)
Affordable SUVs attract new buyers, fill a void left by competitors
• All-new Chevrolet Trax U.S. sales up 115% in Q2; conquest customers represent
approximately half of sales in U.S., and two-thirds in S. Korea
Chevrolet's retail market share of the small SUV segment
•
reaches 25%, highest since 2007
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