Investor Presentaiton

BOOHOO GROUP PLC ENVIRONMENTAL, SOCIAL AND GOVERNANCE REPORT CONTINUED ANNUAL REPORT AND ACCOUNTS 2021 / STRATEGIC REPORT This spirit of openness and transparency is central to our first group sustainability strategy, UP.FRONT, published in March 2021 on the group's website. Importantly, we've designed the strategy to address key priority areas and set clear, time-bound goals to help demonstrate our progress. They are stretching and will be tough to achieve, but we are committed to making it happen. This strategy hasn't come out of nowhere. We have been laying the foundations over the last two years, recruiting ethical trade and sustainability experts, joining and contributing to industry groups like the British Retail Consortium, WRAP and the Sustainable Apparel Coalition ('SAC'), and analysing our current approach to sustainability management. UP.FRONT is about taking this work further, driving measurable progress on our issues like materials, carbon and waste. And we've already got started. Our buying teams are working with existing and new suppliers to develop more sustainable garments, focusing on materials like recycled polyester and organic cotton, and over the coming year, we will be making big changes to the way we purchase our cotton. We'll communicate these changes to our customers, too. Shoppers will increasingly see a consistent message across our brands, bearing the strapline READY FOR THE FUTURE, and as we move ahead on our journey, more and more products will meet these criteria. In addition, we've signed up to WRAP's Textiles 2030, which is a call to action to all UK fashion brands and retailers to transform our industry through better materials, more circular product design and alternative business models. With the introduction of new brands including Debenhams, we're going to be looking closely at sustainability in our beauty and home offering too. This year, alongside our annual report and accounts, we are also publishing a standalone sustainability report where stakeholders can find more information on how we plan to meet our goals and what steps they will see us take first. I joined the business in September 2020, and took responsibility for the full sustainability strategy in March 2021, bringing together our ethical and environmental programmes. I am excited to lead our delivery of the strategy, driving change in our own operations and through our supply chains. Andrew Reaney DIRECTOR OF RESPONSIBLE SOURCING AND GROUP PRODUCT OPERATIONS HOW WE DEVELOPED OUR STRATEGY We've been through a comprehensive process to develop our sustainability strategy. We began by conducting a materiality assessment - an evaluation of the key environmental, social and, governance issues that matter most to our business and stakeholders, and on which we stand to make the greatest impact. We worked with an expert third I party to make sure that this was an effective, objective exercise. They interviewed people across our business, reviewed sustainability indices, analysed major industry and sustainability campaigns, mapped industry-wide issues and stakeholder views. This helped to prioritise the issues and focus our strategy. CLOTHES. MADE SMARTER There's an environmental cost to producing clothes, but there are ways we can be smarter and leave a lighter footprint. We're focusing our efforts on the areas that will have the biggest impact on the future of the clothes that we produce - materials, design, waste, packaging and finding ways to keep our clothes in use for longer. And this is just the start. We are going to work with experts to develop more focused plans on water, chemicals, biodiversity and microfibres. On top of this assessment, we layered on further insight from our business and customer research, using this to refine our priorities and identify relevant goals and targets. We involved teams around the business, including buying, marketing and operations and consulted the executive team and board too. UP.FRONT FASHION.READY FOR THE FUTURE UP.FRONT is about making progress on the sustainability issues where we can make a real difference, and working in an open, collaborative way to get there. THERE ARE THREE FOCUS AREAS SUPPLIERS. SUPPLIERS. ON BETTER TERMS Our business is growing. We rely on strong relationships with our suppliers to provide our customers with on trend products at great prices. We've been building our team so we can engage with suppliers in the UK and beyond to make sure we have a clear map of all the factories producing our clothes, and that our standards are followed to protect the workers in those factories. We will embed enhanced ethical and environment standards in the UK and globally, working alongside those who make our clothes to help ensure that our role in the fashion supply chain is a positive one. OUR BUSINESS. TAKING ACTION We're passionate about fashion, our business and the role that we can play in the wider industry. - We're going to be up front about how we work, our environmental impact and our role in the global fashion community - starting with tackling carbon emissions across our value chain, creating great jobs, promoting responsible marketing and strong governance, and acting as a force for good in local communities. In the coming pages, we will share an overview of our sustainability strategy. More information can be found in our 2020 Sustainability Report, which can be downloaded at boohooplc.com/sustainability. 40 41

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