AIS Mobile Market Strategy 2018
Mobile: Enhancing digital network and service
Keep enhancing network and brand
SPEEDTEST
AWARDS
by OOKLA
2018
NEXTG
NEXT G network,
delivering 1Gbps,
available to all android
devices (v.7.0 up)
OOKLA guarantee
End-to-end online package for digital native users
0
fastest network 2015-
2018
NU MOBILE
100%
online
Simple
Unlimited
NEXT
NEXTG
Build brand
awareness of being
more digital and
younger
End-to-end customer journey
•
.
.
•
Order from website
Digital KYC
Pay via credit card
Online live chat and help
FROST & SULLIVAN
ARPU (Bt)
Data speed
Voice
259
2Mbps
100 min
2018 Thailand loT Solutions Provider of the Year
Rollout NB-IOT in key areas of all 77 cities
Collaborate with key business partners and
universities
+140
4Mbps
+Bt50 for
+300
6Mbps
100 min
+640
10Mbps
ptt
PROPERTY PERFECT
AMMASAT
UNIVERSITY
8
AISView entire presentation