Investor Presentaiton
The trusted relationship bank of Greece
Our Identity and Strengths...
...are reflected in our customer proposition
Privately owned since inception
with a mindset to deliver
shareholder value and inspire
trust
Clients perceive Alpha Bank as more reliable, stable, humane and accessible
We are renowned for quality and professionalism among banking customers
This is reflected in our market positioning 1:
Relationship excellence
Relied upon for our financial
expertise, quality of advice
and focus on responsible
banking
'One team' - inclusive and
respectful culture with high
level of employee engagement
1| Based on FY 2022 data
Leader in high value segments
Strong positioning in Greece
#1 in Wholesale Lending
#1 Private Bank in Greece
#1
in Credit Cards and loyalty
program
Net Promoter Score for
#1 in Mutual Funds
>50 Private Banking and
Affluent customers
#1
in key sectors (Shipping
and Hospitality / Tourism)
>20
years
Median tenure of Affluent
and Wholesale customers
#1
in virtual cards supporting
financial state aid initiatives
4
ALPHA
SERVICES AND HOLDINGSView entire presentation