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Investor Presentaiton

Brands - India Brand Leadership in India Digitalisation Sustainability DRIVING PROGRESS, TOGETHER Brand APOLLO TYRES LTD Technology & Innovation People Full range player with leadership in radial technology Focus on growth and success of both brands • Increasing focus on brand building and marketing Leveraging new age tools (digital marketing) to maximise reach and optimise costs • Institutionalizing marketing platforms (Manchester United and ISL) for brand building, Brand Ambassadorship of Sachin and Creation of communities like Bad Road Buddies [10]

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