LegalZoom.com Investor Presentation Deck

Lz Scale the Business: Freemium Driving share of formations through the conversion of non-consumption LEGALZOOM Business → Personal Business Business formation LLC Includes: Start your business with confidence KV Whether you're ready to form an LLC on your own-or want advice every step of the way-we've got your back. Starts at $0+ filing fees. Learn more ✰✰✰✰✰ 4.5 stars (52,469) Basic $0+ state filing fees I only need what it takes to make my business official I can do most of the work myself Form my LLC for free • Articles of organization, the document needed to officially register your LLC with the state For attorneys • Name check service, to confirm that your preferred business name is available • Digital welcome packet, which includes a step- by-step checklist to follow after your LLC is officially registered Resources Support → Talk to sales: (800) 811-3016 → Pro $249+ state filing fees I need all the essentials to help me operate in a compliant way Form my LLC Includes Basic package, plus: • An operating agreement, which helps you set entity guidelines and settle disputes • An EIN, which is used to file taxes, open bank accounts, and build your staff A comprehensive guide to business licenses for your location and industry • Initial phone consultations with specialists about business insurance and taxes "LegalZoom was an incredible partner. My business feels so sound that I can't wait to hire more people... and have LegalZoom there with me as I grow." Shannon Greevy LLC Customer I want advice from experienced attorneys Premium $299+ state filing fees I want an experienced attorney to ensure I form my business right Form my LLC Includes Pro package, plus: • Hands-on guidance from an experienced business attorney that you choose based on state, years of experience, and rating • One year access to our suite of attorney- written and approved documents complete with streamlined e-signature workflows. Unlimited 30-minute attorney consultations about new legal topics related to your business (first 90 days of subscription included) Any changes to your LLC formation documents within the first 90 days Business Formations (1) YOY Growth % 103K 12% Q4'21 129K |(2%) Q1'22 Freemium Testing 113K (16%) Q2'22 117K 3% Q3'22 Freemium Rollout 115K 12% Q4'22 170K 32% Q1'23 161K 42% Q2'23 (1) We define the number of business formations in a given period as the number of LLC, incorporation, not-for-profit and DBA orders placed through our platform in such period, excluding such orders from our operations in the United Kingdom. (2) Represents LegalZoom branded LLC formations. 137K 17% 30%+ YoY growth in LZ LLC (2) Q3'23 14

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