Investor Presentaiton
5. Hitech Integration
Hitech Diagnostic Centre
Revenue Rs. (In Crs.)
Covid
Non-Covid
+15%
124
123
50
83
78
71
50
22
METROPOLIS
The Pathology Specialist
Revenue strategy to aid double digit growth
✓ Dual brand strategy in Chennai while single brand in rest of
TN & Karnataka. Plan to launch 100 centers in FY23
✓ Increasing contribution of speciality tests by Widening the
Test Menu and improve the Product mix.
✓ Boost sales by extending Metropolis' digital marketing, app,
website and other tools to enhance effectiveness of Hitech's
sales effort
100
74
✓
✓
FY18
FY19
FY20
FY21
FY22
Using Hitech's local lab infra, improve TAT for customers.
Wellness is a small portion in Hitech currently as against
around 7% wellness contribution of Metropolis. Target to
increase wellness to Metropolis level.
Key Financial Highlights of Hitech Diagnostic Centre
✓ Hitech's non-covid business grew by 35% in FY22 to Rs. 100 crs
while covid revenue dropped by 56% in FY22 to Rs. 22 crs.
✓ Non-covid revenue contribution stood at 82% of the total
revenue in FY22 which is sustainable in nature
✓ This robust performance is on the back of its strong B2C connect
Key levers to increase margins
Increase B2C revenue mix from current 65% to over 70%
Raw Material cost synergies in procurement with economies
of scale
Better Lab utilization with higher volumes
✓ Rationalization in Infrastructure, manpower, admin & logistic
costs
Usage of Metropolis IT systems and processes to improve
productivity
Margin is expected to grow by 3-4%.
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