Investor Presentaiton

Continued strong HH penetration growth despite out-of- stocks 4,000,000 3,500,000 3,000,000 2,500,000 2,252,656 +18% 2,000,000 1,538,369 1,500,000 +27% 1,000,000 2018 Total Penetration Freshpet Penetration Growth Total HH's 2,480,691 +10% 1,828,565 +19% 3,123,613 +26% 2,413,116 +32% 2019 2020 I Core Dog Penetration • Total Penetration Trendline Source: Nielsen HH Panel for the period ending late late February 2017-2021 3,996,111 +28% 3,187,006 +32% 2021 freshpet 67 .....Core Dog Penetration Trendline

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