Investor Presentaiton
Consumer Banking Strategy: Build differentiated value proposition
Status quo
Affluent are the key contributors to volume and profitability with a significant number of customers
Key Strategic
Priorities
Key
Strategic
Initiatives
.
Revisit segmentation
and coverage
Segregate coverage of
affluent and mass affluent
with virtual remote RMS for
mass affluent and
centralized team for
affluents
Revise capacity of affluent
RMS after separating mass
affluent, fix load allocation
across them
Redesign the
500 operating model
Revamp value
proposition
Streamline and
automate key processes
.
Rethink branch footprint:
•
.
Revise branch coverage
Introduce new products and
services
•
Redesign:
• credit,
•
•
Introduce dedicated
branches for corporate,
Launch new digital app for
consumer customers
•
onboarding and
•
account maintenance
affluent and private
banking
Repurpose space
journeys for affluent
banking
The Saudi Investment Bank - 3Q 2023 Investor Presentation
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