Blackwells Capital Activist Presentation Deck slide image

Blackwells Capital Activist Presentation Deck

C ■ The market questions McCarthy's role and credibility given: Foley, as Executive Chair, continues to wield considerable influence Exorbitant renumeration package Lacks significant manufacturing or supply chain expertise Concerning ties to Peloton Board members No plan to turn Peloton around ■ ■ ■ ■ BW ANALYST COMMUNITY RAISES DOUBTS ABOUT MCCARTHY Barry McCarthy's comments as CEO have created concerns about his ability to effectively turn around Peloton and execute BLACKWELLS CAPITAL "You can't possibly know what the TAM [total addressable market] is. You're in the middle of inventing the TAM" 3 - Barry McCarthy OPPENHEIMER "We don't see new CEO Barry McCarthy (age 69 and member of five other boards) as a day-to-day operator" 1 "I don't think Barry is looking to work 100-hour weeks at this company. I think this was a way for CEO John Foley to kind of save face" 2 (1) Oppenheimer Equity Research, February 8, 2022. (2) Brian Sozzi, Interview with Oppenheimer Analyst, "Peloton's new CEO has one not so secret mission: analyst," Yahoo Finance, February 8, 2022. (3) Andrew Ross Sorkin and Lauren Hirsch, "Peloton's New CEO on the Tough Road Ahead," The New York Times, February 19, 2022. 32
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