RBC Business Segments Overview
Capital Markets
Maintaining our leadership position in Canada
RBC
■ Focus on long-term client relationships and leverage our strong cross-border capabilities
Improve collaboration with Wealth Management to further develop client relationships and drive operational
efficiencies
Expanding and strengthening client relationships in the U.S.
■ Build on our momentum and leverage broader relationships and client investments to expand origination, advisory,
and distribution
■ Increase focus on deepening relationships with existing clients to drive cross-sell
Building on core strengths and capabilities in UK/Europe and Asia
■ Grow prudently by developing strong client relationships and selectively adding talent to expand our capabilities
■ Continue to expand distribution capabilities in Hong Kong and selectively grow investment banking in Sydney
■
Optimizing capital use to earn high risk-adjusted returns on assets and equity
Maintain mix between investment banking and lending revenue and trading revenue
■ Maintain disciplined diligence on the risks and costs of our business
Recent awards / Rankings
11th largest by global investment bank fees (Thomson Reuters, 2014)
■ Global #1 Trusted Investment Bank and #2 for Expertise and Skills (The Economist, 2014)
■ Best Investment Bank in Canada across Equity, Debt and M&A for 7th consecutive year (Euromoney, 2014)
■ Best Global Issuer, Covered Bonds (Global Capital - The Cover, 2014)
■ Canadian Fixed Income Sales & Trading Quality Leader, Canadian Fixed Income Market Share Leader (Greenwich Associates, 2014)
■ Leading Canadian Equities platform - ranked #1 in 2014 for Overall Trading Quality and #1 for Sales Quality (Greenwich Associates, 2014)
Top Equity Research franchise in Canada - ranked #1 for five consecutive years (Brendan Wood International, 2014)
■ Best Bank for Fixed Income Research and Strategy (Technical Analyst Awards, 2014)
Investor Relations
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