Investor Presentaiton
Agency - Scaling up for future growth
Improving scale
Agency APE (INR billion)
Agency
Share
11%
13%
Number of Agents (000's)
20%
Agency
Rank
5th
4th
5.3
FY18
5 year CAGR - 34%
9.4
FY21
22.9
FY23
Fastest growing channel in last
5 years (4x growth)
3rd largest agency amongst
private players¹
Based on FY23
2. Based on 9MFY24
3. Million Dollar Round Table
1.
14
77
5 year CAGR - 18%
112
3rd
179
Levers for future growth
On-boarding high performing
profiles - housewives, retired
govt servants & financial
distributors
Higher proportion of
protection and annuity
Conscious market segmentation
into focus and growth areas
FY18
FY21
FY23
First ever M&A in India life
insurance industry
10%² increase in MDRT3
agents
Deepening penetration in
Tier 1 cities through
leadership in high potential
pin codes
Use AI to hyper personalize
product offerings
Profitable
distribution
Diversified
growth
first
Customer
management
Risk
Technology,
digital &
mix
& governance
Analytics
HDFC
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