HDFC Business and ESG Overview slide image

HDFC Business and ESG Overview

82% OF OUR MORTGAGES ARE SOURCED BY OURSELVES OR THROUGH OUR AFFILIATES HDFC WITH YOU, RIGHT THROUGH March 31, 2022 Other Direct Selling Agents 18% HDFC Bank 28% DIGITAL CHANNELS FOR CUSTOMERS • Using digital and social media marketing strategies and tools to reach out to customers •⚫ Lifecycle management for upselling and cross-selling products to HDFC's existing customers using advanced predictive analytical tools and marketing automation platforms • Customer queries and service requests fulfilled through 'Customer Connect' - HDFC's digital servicing platform Direct Walk-ins 2% Deposit & loan products offered at several locations through outreach programmes. Total number of offices: 675 which is inclusive of 211 outlets of HDFC Sales Limited HDFC Sales Private Limited 52% 24 24
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