Missfresh IPO Presentation Deck

Ge 优鲜 High Value Customer Base At Scale Annual Effective Users (In mn) 5.1 2018 CAGR: 30.7% 又好又快 7.2 2019 8.7 2020 GMV of Effective Users (In mn) 2,836.0 2018 CAGR: 47.7% 4,951.9 2019 6,184.0 2020 The increase in number of effective users and total orders placed by effective users were primarily driven by our success in attracting and retaining effective users and our offering of more high-quality products as well as the expansion of our product selection 24

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