Rentokil Initial Investor Day Presentation Deck
Heightened Awareness of Air Quality
Initial
Rentokil
Initial
Previously customers
wanted an air fresh to
help mask "nasty smells"
in washrooms
The focus then shifted to a
combination of fragrance & cleaning
Initial
Initial has products in all 3 categories, with further innovation planned for Q4 2021 / Q1 2022 -
the stronger the product, the higher the margin, hence the major focus now on VIRUSKILLER™
Following the pandemic, the focus is
now very much on products that
purify & clean air in washrooms
E
Initial
VITUSKILLer
RADIC
VIRUSKILLER™ - the air purifier
that kills Coronavirus in the air*
*When Independently tested against Coronavirus DF2 (a surrogate for Coronavirus), Adenovirus, Influenza and Polio, the unit was found to
kill 99.9999% of viruses on a single air pass
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