Cosi, Inc Company Presentation

Our Guests Cosi Customer - Large, Attractive Demographic Customer Characteristics Desire for fast and convenient service ● ● ● Higher disposable income More sophisticated food preferences Così SIMPLY GOOD TASTE ● ● ● Premium Convenience Innovative, made-to-order food Sophisticated flavors. Convenient limited or self- service format 40 Million Households Upscale decor Average check of $6 - $9 Adults 18 - 34 without children Upscale suburbanites of all ages Metro elites of all ages Top 25 markets > 1,400 Cosi units Top 75 markets > 1,900 Cosi units 7

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