Annual Integrated Report
[3-3] Material topic: Productive inclusion and empowerment
Annual Integrated Report
Table of Contents Introduction Value Creation | Economic Performance | Environmental Social Governance Appendices
FINANCIAL INCLUSION
Our conviction is that the key to building a more inclusive
economy lies in promoting banking, nurturing entrepreneurship,
and bolstering small and medium-sized enterprises, which
account for over half of the formal jobs in the nation. We strive to
make meaningful contributions to these areas in various ways.
•
Roughly 40% of customers say that obtaining credit has
become easier since the implementation of Prospera.
See the table depicting the evolution of the key Prospera
indicators:
Prospera Santander Microfinance
Portfolio (R$ thousand)
Women¹
2022
2021
1,636,034 1,223,041
Men¹
Total
889,169
2,525,202 1,881,602 1,265,530
2020
822,595
658,561 442,935
Origination (R$ thousand)
2022
2021
2020
2,547,113 1,963,081 1,627,963
1,348,389 1,057,043 838,647
3,895,502 3,020,124 2,466,610
# of Active Customers
2022 2021 2020
575,352 460,108 358,557
309,805 247,750 184,711
885,157 707,858 543,268
'Gender classification is predicated on estimated percentages of 67% for women and 35% for men. Total considering revitalization contracts.
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Microfinance
Through Prospera Santander Microfinance, the largest private
productive microcredit program in Brazil, we contribute
to the income generation of both formal and informal
microentrepreneurs engaged in a wide array of activities.
Our service extends well beyond simply providing credit: we offer
guidance on managing and mapping business opportunities,
in addition to a comprehensive range of products including
checking accounts, credit cards, point-of-sale terminals,
insurance, savings accounts, and a dedicated MEI account for
individual microentrepreneurs.
In 2022, Prospera's active base grew by 25%, surpassing 885,000
customers across about 1,700 municipalities. Over the year, we
disbursed R$ 3.9 billion, representing a 29% growth compared
to 2021.
Prospera contributes to reducing the underrepresentation of
women in the formal financial system. According to a research
study conducted by the Dom Cabral Foundation, in collaboration
with Brink's, the percentage of women who remain unbanked
stands at 43.4%, as compared to 33.2% for men.
In our microfinance program, however, they constitute the
majority. At the end of the year, female entrepreneurs accounted
for 65% of the total loan portfolio.
Over the course of its 20-year history, the initiative has disbursed
R$ 17.4 billion in credit. The loan repayment rate for the year
2022 stood at 95%1.
Alongside Prospera, we operate in the microfinance segment
through the Advance Program, which provides financial guidance
and management courses.
Impact assessment
Last year, we received the support of Plano CDE, a specialized
impact assessment consultancy focused on the CDE classes, to
measure the effects of Prospera in the communities in which it
operates. The following are the key findings of the study:
⚫ The net profit of businesses increases over time as their
relationship with Prospera deepens, particularly among women.
• On average, the increase in profit amounted to approximately
R$ 374 per month. For a family with a monthly income of R$
3,000 (90% of customers have an income below this threshold),
this represents 12% of the household income.
.
Compared to other microentrepreneurs, Prospera customers
exhibit greater resilience, superior debt repayment capabilities,
and a decreased propensity for cutting essential expenditures.
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Financial Education
Banking products and services foster entrepreneurship and
contribute to the creation of employment opportunities, promote
responsible consumption, and enhance people's overall quality
of life.
At Santander, we develop initiatives that support anyone,
regardless of their status as a client, in advancing their
knowledge of financial management. Some legal and voluntary
practices aimed at managing the risk of indebtedness are geared
towards financial guidance.
In 2022, we witnessed 27,000 participants in financial guidance
activities offered by the Bank, encompassing lectures, live
stream sessions, and podcasts. Below, we present a glimpse into
some of these initiatives:
[3-3] In March, we introduced an incentive program on Febraban's financial education
Education
We believe in the transformative power of education and strive
to ensure that everyone has equal opportunities to unlock their
full potential. To this end, we make continuous investments in
this field through specialized structures.
Our efforts are focused on bolstering the academic environment
and forging stronger ties with the business sector, while also
supporting the entry of young professionals into the job market
and promoting entrepreneurship.
The programs have a strong bias towards the appreciation of
diversity, with initiatives aimed at women, blacks, and low-
income individuals.
Learn more about our approach to diversity in "Our People".
Our key initiatives are reported below.
Financial Education Portal
Free online portal that provides content on budget management,
debt negotiation, and strategic utilization of money and banking
products. Click here to access.
Advance Program
Geared towards supporting Small and Medium-Sized Enterprises
("SMES"), it provides financial guidance content, online courses,
and podcasts, as well as news and articles. Throughout the
year, within the scope of this initiative, we organized meetings
with experts to discuss credit, e-commerce, labor legislation,
financial guidance, and sustainability. In 2022, the program
reached nearly 7,000 people.
National Financial Education Week
We disseminated the week promoted by Febraban and, during
this period, we underscored the importance of the topic and
encouraged our teams to engage in our programs.
"My Pocket in Check" Platform
In March, we introduced an incentive program on Febraban's
financial education platform - "My Pocket in Check" which
provides customized content for various profiles. To encourage
engagement and course completion, we offer participants who
successfully complete this educational journey discounts on
Santander Esfera partners, our loyalty platform.
Santander Universities
Conceived as a global arm of the Santander Group, Santander
Universities supports people and startups through education.
Based on agreements established with educational institutions,
learning platforms, and initiatives aimed at students, teachers,
and young entrepreneurs, the division provides opportunities in
the fields of education, employment, and entrepreneurship.
Among the initiatives are the offering of free scholarships
throughout Brazil and overseas; career enhancement and job
market preparation programs; and endeavors to support those
who aspire to become entrepreneurs and grow their own
business.
In 2022, one of the highlights was the awarding of over 103,000
scholarships, representing a 200% growth over the previous
year. The total investment amounted to R$ 34.7 million for the
year.
Here are some of the main initiatives.
Santander Coders
Through Santander Coders, we train programming specialists
to excel in the job market. We provide a comprehensive
training pathway at Ada Tech. In 2022, we granted over
24,000 scholarships for introductory courses in full-stack web
technologies and programming languages, data science, data
engineering, mobile (Kotlin), and test automation.
Santander
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