Investor Presentaiton
Nykaa "Pink Friday" Sale, getting bigger every year
NYKAA
UP TO
PINK 50%
FRIDAY
Sale
STARTS
23RD NOV, 4PM!
#BIGGESTBEAUTYSALE
N
NYKAA NYKAA
ONTREND
KIOSK
NYKAA LUXE
THE LUXURY STORE
~10x
GMV growth in
5 years
N
NYKAA
KIOSK
NYKAA NYKAA LUXE
ONTREND THE LUXURY STORE
N
FASHION
N
FASHION
400 MM +
Social and media reach
50 MM
unique visitors
1/3rd
GMV from premium
brands
32% YoY
Premium category
GMV vs PF'22
2018
2023
67% YoY
Offline sales
growth vs PF'22
BOAUTY
BOX
~5x
GMV growth in
2 years
2021
2023
29%
jump in order
conversion during
sale event
120%+ YoY
Women western
wear GMV vs PF'22
150%+ YoY
Women's bag and
footwear GMV vs PF'22
NYKAA FASHION
OFF
PINK 85%
FRIDAY
Sale LIVE NOW
SMILES
GUARANTEED!
Stylish Gifts* with every order!
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