BuzzFeed Inc. Investment Presentation slide image

BuzzFeed Inc. Investment Presentation

BuzzFeed Inc. Emerging businesses. Extending our core business model with a continued focus on revenue diversification. Commerce BuzzFeed Studios x41 8 Products From HipDox For Anyone Who Likes To Have Fun With Makeup The legiis in Y Yorg BUZZFEED SHOPPING set of the wwe independently erotica from the ins th pege ya desde lo stop for the 1 A Damene Das eyeshadow paleme the cars of the ban to en you styoure you we dated and you Thend Spengehend the chamy o to AMAZON ORIGINAL DOCUMENTARY A MAN NAMED AMAZON ORIGINAL SCOTT Book Love THE KID CUDI FEBRUARY 4 • • A social-first approach to developing trusted shopping content created by our editorial team and informed by our strong audience signal Leading customers down the path from discovery to inspiration to real world transactions with a single click Drove ~$600 million in attributable transactions in 2021, up almost ten-fold since business was launched in 2016 . • • We are capitalizing on unprecedented demand for premium content by offering a diverse slate of programming from BuzzFeed Studios Our approach leverages our proprietary first party data and vast library of IP to develop film and TV concepts that resonate with Gen Z and Millennials Our broader creative leadership position and brand portfolio serves as a platform for innovative marketing campaigns 21
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